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    Traditionally the navigation menu is placed just below the header area or on the left hand side of the web page. Usability studies have shown that web
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    site visitors instinctively look in these areas first.

    Wherever you decide to place your navigation menu, remember that consistency is important. The
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    ost important thing is to place your navigation menu in the same spot on every one of your web pages. If you use an image to represent a navigational b
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    tton, use the same image and the same color for that image on each page of your website. For example, if you use an image of a green house in the left
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    and corner of your web page as your "Home" navigational link, use the same green house image in the left hand corner of every one of your web pages to
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    designate the "Home" link.

    Your visitor should be able to find what they are looking for within 3 clicks of your home page. This is usually not a prob
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    em for small sites. However, if you have a large site with many pages, you will need to design a navigation menu that provides access to all areas of y
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    ur website without getting your visitor lost or confused.

    You may want to use a bread crumb trail type of navigation system for large sites (Homepage
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    Category > Subcategory > Content). Another option is to use a dynamic menu that changes according to the page your visitor is, but be aware that searc
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    h engines may not be able to spider sites using dynamic menus.

    Usability studies have shown that a navigation menu should contain no more than 8 links
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    The more choices a user is given, the more difficult it will be for them to make a decision. Also, if you have many links, your visitor may get the im
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ression that your site is complicated and difficult to navigate.

    If you have only a few links, use mouse rollovers to visually enhance your website. Y
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    u will need to add some Javascript that pre-loads the rollover images and then add "onMouseover" events to your image links. Alternatively, use CSS for
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    text rollovers that change the link color when the mouse cursor hovers over a link.

    Navigation links should be considered the most important part of
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    our website for two reasons:

    1) They are used by your visitor to find content on your site.

    2) They are used by search engines to spider your site.

    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    he reason users visit your site is to get information. If visitors can't find the information they are searching for, they will click away, perhaps nev
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    r to return again.

    While different search engines have different rules on how they spider and rank a site, basically a "bot" or "spider" will visit a
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    site, search for a "HREF" link and follow the links to other pages, indexing the pages as it goes along. If the "bot" or "spider" doesn't find a "HREF"
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    tag on a page, it is blocked from going any deeper into the site. As you can see, you need to design your navigational system so that a search engine c
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    n spider all pages of your website.

    When designing your website, take the extra time to design a good navigational system. It is vital to your success


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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